About the Project

HOGI undertook the comprehensive task of revamping Lucy’s Sweets cafe. This involved a holistic rebranding effort that included naming, logo design, concept development, and an overarching transformation of every facet of the cafe’s identity.

3 Main Elements

Exquisite cuisine
Artistic shop corner
Emirates rich culture

Challenge

The challenge presented was to transcend the conventional cafe experience and give rise to Ceramic Dunes—a distinctive space where exquisite cuisine, artistic exploration, nature connection, and the rich cultural tapestry of the Emirates harmoniously converge. The objective was to create an unparalleled establishment that encapsulates the spirit and essence of the region.

Solutions

Ceramic Dunes is the result of meticulous design aimed at radiating warmth and fostering a family-friendly ambiance. The carefully selected color palette, inspired by the hues of the desert landscape during sunrise and sunset, features bright and warm earthy tones. Soft sandy beiges, soothing terracottas, and earthy browns were strategically chosen to create a welcoming and cozy atmosphere, inviting guests to relax, connect, and feel at home.
The brand was meticulously tailored to resonate with a diverse audience, catering to local culture enthusiasts, art lovers, food connoisseurs, and community seekers alike. This approach ensures a dynamic and inclusive experience for every visitor.

Get in touch with us

If you’re ready to redefine your brand and become the next success story, we’re here to make it happen. Reach out to us today, and let’s craft your path to success together.

Projects

Ceramic Dunes

Ceramic Dunes A Unique Fusion of Cuisine, Art, and Culture HOGI was responsible for the transformation of Lucy’s Sweets cafe into the enchanting world of Ceramic Dunes. A masterful blend of meticulous design, thoughtful branding, and artistic expression, Ceramic Dunes emerges as a place where culinary artistry meets desert-inspired creativity.

E3

Crafting Excellence in the Ring: HOGI took on the challenge of boxing apparel branding. We delivered a smooth journey from naming to marketing. Our approach mixed creativity with practicality, catering to athletes in need of gear and inspiration in boxing’s vibrant arena.

Zenoffé

Brewing Tranquility, Sipping SerenityApproached to build a coffee branding project from scratch, HOGI created Zenoffé—a brand transcending the ordinary. Immersed in every detail from inception, our focus extended to resonating with both Armenian and international markets, transcending cultural boundaries and introducing more than just a coffee brand.